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Everything it takes to win the aisle.

From the first sample to a better spot on the shelf, we help emerging brands make a strong first impression in every store.

Barcode sampling table with a branded tablecloth, a poster and rows of bottles in a bright grocery store.
De Soi sampling table with Très Rosé cans, 4-packs and an ice bowl set up in a grocery cooler aisle.
Smiling shopper holds a Lixir sparkling hard honey variety pack in a beer and cider aisle.
  • Two shoppers grin and hold up Guru cans next to the in-store sampling table.

    In-store demos

    Our ambassadors set up at the shelf, put your product in shoppers’ hands, and close the sale right there in the aisle. Every demo ends with a detailed recap.

    • Trained ambassadors who know your product, story, and price points
    • Set up next to your shelf so tasting turns into buying
    • Coverage across Los Angeles, Orange County, and San Diego
    • A detailed recap after every demo: units, samples, shopper feedback, photos

    “x2 even x3 sales compared to others.”

    Cesar S., MatchaBar
  • Smiling ambassador with a bowl of iced Walker Brothers kombucha cans and a tray of sample cups.

    Ambassador programs

    Recurring programs with ambassadors who learn your brand inside out, so shoppers and store staff see a consistent, familiar face for your product.

    • Dedicated ambassadors who treat your brand like their own
    • Recurring schedules across chains and neighborhoods
    • Relationships with store managers and staff that compound over time
    • Feedback from the floor you can take back to your team

    “The velocity and sell-through will speak for itself.”

    Scout Brisson, De Soi
  • Two rows of MASA bags stacked on top of the Erewhon Organic Desserts case below a store history mural.

    Retail placement

    Strong demos build trust with store managers. We turn that trust into endcaps, secondary displays, and preferred placement for our partner brands.

    • Up to $500K in display value secured for one partner brand in 8 months
    • Preferred placement driven by store-manager relationships
    • Display opportunities flagged in every recap
    • Sell-through that gives buyers a reason to say yes

    “Those displays could be worth up to $500k.”

    Steven Arena, Ancient Crunch (MASA)
  • Brand ambassador in a patchwork plaid suit points to an EUB sampling station beside the deli case at Erewhon.

    Events & activations

    Store events, launches, and promotional activations staffed by ambassadors who bring the energy and the product knowledge.

    • Launch days, in-store promotions, and pop-ups
    • Ambassadors briefed on your story, offer, and talking points
    • Product photos and recap after every event
    • Teams arranged outside Southern California on request

    “Incredible energy, vibes & passion.”

    Jamie, RationAle Brewing

Start with one demo, or cover every store.

Pricing depends on your market, hours, and volume. Tell us what you need and we’ll send a written plan with costs.

  • Single demo

    One store, one day. The fastest way to see how shoppers respond to your product.

    Best for: Testing a new store or flavor

  • Most popular

    Demo pack

    A set of demo days across your key stores, scheduled around launches and promotions.

    Best for: New retail launches

  • Ongoing program

    Recurring coverage with dedicated ambassadors, monthly reporting, and placement pushes.

    Best for: Brands in multiple chains

Questions, answered.

Where do you run demos?

We cover retailers across Los Angeles, Orange County, and San Diego. Need another city? Tell us. We can arrange a team for you.

What kinds of brands do you work with?

Emerging food and beverage brands with products we believe in. We only work with products we stand behind.

What do I get after a demo?

A detailed recap after every event, with units sold, samples given, shopper feedback, photos, and any display or placement opportunities we spotted.

How is pricing structured?

You can book single demos or demo packs. Pricing depends on market, hours, and volume, so tell us what you need and we’ll put together a plan.

Can you help us get better placement?

Often, yes. Strong demos earn store managers’ trust. For one partner brand, the displays we secured were worth up to $500K.

Ready to move units?

Tell us about your brand and the stores that matter. A real person reads every request.